EA News – An Update On Star Wars Battlefront II Reddit – Lets not forget a signifcant portion of EA Battlefront consumers Twitter – Reddit – It Takes 40 hours to Unlock a Hero Spreadsheet and Galactic Assault Statistics EA.com – A Message from John Wasilczyk, Executive Producer at DICE Kotaku – Unlocking Heroes In Star Wars Battlefront II Could Take A Long Time Fortune – Star Wars Battlefront II controversy Polygon – Why your Battlefront 2 outrage is a compliment to EA BBC – Star Wars Battlefront II game faces further backlash CNBC – Wall Street is getting worried social media outrage over EA's Star Wars game may hurt sales Reddit – Can we please boycott Star Wars Battlefront 2 Additionally, Redditor AbdaIIicA posted the announcement to /r/gaming where it reached the top of the front page and received over 45,000 upvotes within the first hour. The official EA Star Wars Twitter and Facebook pages also published links to the announcement, where they received over 16,000 and 8,500 thousand likes respectively within the hour. On November 16th, Oskar Gababrielson, General Manager for DICE, made an announcement regarding the temporary suspension of in-game currency.
In the thread, responses made by the developers were heavily downvoted and buried, leading moderators to linking their responses at the top of the comment section. On November 15th, developers for the game participated in an "ask me anything" (AMA) thread on the /r/StarWarsBattlefront subreddit. That day, Twitter user tweeted that an EA representative confirmed that the reward for completing the campaign had been reduced from 20,000 to 5,000 credits "as a result of a reduction in in-game character unlock fees" (shown below).
On November 13th, 2017, EA announced they would reduce the cost needed to unlock the "top heroes by 75%", requiring 15,000 credits to unlock Luke Skywalker and Darth Vader, and 10,000 credits for Emperor Palpatine, Chewbacca and Leia Organa. Our team will continue to make changes and monitor community feedback and update everyone as soon and as often as we can." We appreciate the candid feedback, and the passion the community has put forth around the current topics here on Reddit, our forums and across numerous social media outlets.
Among other things, we're looking at average per-player credit earn rates on a daily basis, and we'll be making constant adjustments to ensure that players have challenges that are compelling, rewarding, and of course attainable via gameplay. "The intent is to provide players with a sense of pride and accomplishment for unlocking different heroes.Īs for cost, we selected initial values based upon data from the Open Beta and other adjustments made to milestone rewards before launch. Over the next day, the comment received a score of negative 394,000, becoming the most down-voted comment in Reddit history. In the comments section, the EACommunityTeam Reddit account responded to the complaint (shown below). Within 24 hours, the post gained over 69,100 points (88% upvoted) and 2,900 comments. In response to the post, the official EACommunityTeam Reddit account replied that acquiring heroes through credits was intended to "provide players with a sense of pride and accomplishment." On November 12th, 2017, Redditor MBMMaverick submitted a post to /r/StarWarsBattlefront titled "Seriously? I paid 80$ to have Vader locked?". On November 11th, Redditor TheHotterPotato submitted a spreadsheet revealing it would take 40 hours to unlock various heros in the upcoming game Star Wars Battlefront II.